A hydrating, nourishing & repairing shampoo for curls Features a rich, non-drying formula that gently cleanses hair while removing excess oils & build-up to maintain the natural curl pattern Protects against humidity, heat & environmental damage while mending & prepping hair for manageable & frizz-free styles Contains Alpha Keratin 60kuu00ae that works with specially chosen hydrators & curl-optimizing polymers to repair brittle hair thatu2019s more prone to breakage Loaded with water-soluble jojoba oil to provide moisture to enhance shine, compatibility & detangling Infused with specialty carob gum (ceratonia siliqua) to form a sheer film to lock in moisture Enriched with vegetable-derived polymer from lond bean to facilitate curl formation & definition Boosted with specialty rice protein & extract with sunflower seed oil to provide solar protection from the drying & damaging effects of UV rays Keep curls springy, shiny & full of life Scented with a luxurious blend of juicy kumquat, grapefruit & peppery greens wrapped in warm driftwood notes Free Of parabens, phthalates, silicones, sulfates, formaldehyde donors, synthetic colorants & dyes Color-safe, gluten-, cruelty-free & vegan. Size:8.0oz
At Virtue, we believe in the power of nature and the science of haircare to transform your locks from dull and damaged to radiant and healthy.
Our products are meticulously crafted with the Alpha Keratin 60ku, a patented protein found in human hair. This exclusive ingredient mimics the building blocks of your hair, penetrating deep into the cortex to repair and strengthen, leaving you with stronger, softer, and shinier hair.
From our rejuvenating shampoos and conditioners to our restorative masks and leave-in treatments, each Virtue product is designed to cater to your hair's unique needs, whether you have dry, damaged, color-treated, or fine hair.
We believe in transparency and sustainability, so we've made it a priority to use ethically sourced ingredients and eco-friendly packaging. Our products are free from harmful chemicals, parabens, and sulfates, ensuring that you can enjoy luscious, healthy hair without compromising your well-being or the planet's.
Discover the Virtue difference today and experience the transformative power of Alpha Keratin 60ku. Let us be your partner in your journey to luscious, virtuous hair.